Working with Millennials and Generation Drone
- by: Hank Berkowitz
- June 22, 2016
Yesterday, the Federal Aviation Administration (FAA) announced a new category of surprisingly business-friendly new rules for drone operators. The new category of FAA rules will make it substantially easier for law-abiding farmers, ranchers, photographers, contractors, videographers, real estate professionals, and fire-safety professionals to use lightweight drones for commercial purposes. The new rules, which may go into effect as early as August, will also have a pronounced impact on many industries and career choices, especially among young adults. More on this in a future post.
Meanwhile, our recent post, Once and For All, Millennials are NOT all Alike, generated more feedback than usual. One big takeaway: Our followers tell us that Millennials are not any more self-indulgent than previous generations were at a comparable age. They are simply the latest “disruptors” to enter the workforce with different values, work styles and motivations than their elders.
Daniel Obst, Deputy Vice President of the Institute for International Education told us, “Millennials care a lot about mission and values.” Also, if you’re trying to reach them electronically (and who isn’t?) Obst said you’ll have much better luck going through Facebook and Instragram than you will via email.
Our blog and website have more about this and related topics.
If you’re still scratching your head about how to engage with 20-something staffers (or children), Patrick recommends the book Generationsby William Strauss and Neil Howe. “They were the first and I think still the best when it comes to talking about how different generations act and what tends to motivate them.” You could also ask young adults directly. Our client Naylor, LLC has also done many thought provoking pieces by Next Gen about what Millennials really want in the workplace.