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Using Podcast Interviews to Establish Credibility
- by: Hank Berkowitz
- January 20, 2021
No CommentsBy Tina Dietz, guest columnist With 65 million Americans monthly listeners, podcasting is one of the fastest growing platforms that professionals can use to establish authority. Whether you’re just starting a firm, or your organization has long-established credentials, podcasting can catapult your influence beyond the capabilities of many other expert-building marketing channels. Getting featured on TV,
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Less Is More in the ‘Excess of Everything’ Age
- by: Hank Berkowitz
- August 11, 2016
What we can learn Olympic boxers, cyclists, amateur fly-fishermen and backyard trampoline enthusiasts. On the advice of our client, Gary Klaben of Chicago-based Coyle Financial Counsel, I picked up a copy of Matthew May’s The Laws of Subtraction. I was trying to squeeze in a little R&R in the deep woods of western Michigan where