Thought leadership and content marketing services specifically for wealth advisors, CPAs, estate attorneys, insurance and other financial professionals.

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Recent Blog Posts

  • You Can Never Be Too Clear - Early in my career I worked in business development. I once asked my boss if I was following up too often with a prospect. Her answer: “If I was being too aggressive the prospect would let me know.” I feel the same way when it comes to clarity in your writing and communication. You can… Read More
  • Are You Forgetting ‘For Example’ When Writing and Presenting? - One of the great things about our business is that we get to work with some of the smartest minds in accounting, wealth management and estate planning. But all too often the “curse of knowledge” trips them up when they’re writing, presenting or being interviewed. Having encyclopedic knowledge of your subject area has many benefits… Read More
  • What the Final Four Can Teach the Big Four About a Winning Culture - Last week’s post (March Madness, April Sadness Biases for Investors and Hoopsters Alike) generated more feedback than usual, so I thought we’d do a follow-up post. With the annual NCAA Men’s Basketball tournament (aka “March Madness”) behind us, have we learned anything new about what separates  the elite teams from all the other contending teams?… Read More

Berkowitz published in U.S. government book about Opportunity Zones

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Hank Berkowitz Discusses Thought Leadership Content on Sustainable Business Podcast

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Effective Strategies for content marketing – Hank Berkowitz

Close more business. . . . faster.
Attract more of the right kinds of clients.
Attract top talent and strategic partners.
Garner more media coverage and speaking invitations.
Crystallize your business vision.

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