HB Publishing and Marketing Company LLC

Where words and numbers meet

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HB Publishing and Marketing Company LLC
  • About
    • Company Overview
    • How We Do It
    • Clients
    • Philosophy
    • Our team
  • Services
    • Content Development
    • Media Outreach
    • Custom Research
  • Results
    • Case Studies
    • Testimonials
  • Blog
  • Resources
    • Polls
  • contact
50 Washington Street
9th Floor
Norwalk, CT 06854
  • Where vs. In Which?

    • by: Hank Berkowitz
    • October 18, 2023
    No Comments

    A well-known financial professional seemed to be hedging her bets in a recent piece she sent to us for review. Right off the bat, three sentences rubbed me the wrong way (but apparently not her Marcom team): It’s a win-win situation where the firm can provide higher-quality services, and the clients achieve better financial outcomes.

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  • That or Which?

    • by: Hank Berkowitz
    • September 29, 2023
    No Comments

    A well-known financial advisor recently asked us to update the manuscript for a book she published a few years ago. In the opening acknowledgements, three sentences using the word “which” didn’t seem right to me: “There are still a myriad of products which simply must be purchased through traditional selling methods.” “We can only sell

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  • Are You Getting These Common Words Wrong?

    • by: Hank Berkowitz
    • August 18, 2023
    No Comments

    Not to embarrass anyone on this distribution list, but I came across this in a client’s guest column the other day. He was a big proponent of AI, Grammarly and SpellChecker, by the way: “In principal, the judge’s decision should not effect the outcome.” Affect vs. Effect: These homophones confuse many, especially when writing quickly.

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50 Washington Street
9th Floor
Norwalk, CT 06854
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