Thought leadership and content marketing services specifically for wealth advisors, CPAs, estate attorneys, insurance and other financial professionals.

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Recent Blog Posts

  • The Power of Writing Things Down - When I’m rushing out the door late for an appointment, my wife inevitably asks me to pick up some skim milk, real butter and jumbo eggs on the way home. “Three items. Nothing unusual. I’ve got this,” I tell myself and commit the task to memory. But then come the pesky addendums to the list… Read More
  • Don’t Be a Wise Guy (or Gal) - Lately I’ve been hearing more and more abuse of the suffix “wise” by people trying to make themselves sound more important. During the recent World Series, a TV announcer reassured us that New York Yankees ace pitcher Gerrit Cole hadn’t changed “demeanor-wise” after giving up a game changing grand slam to the Los Angeles Dodgers.… Read More
  • Ditch the Duplicatives - Just when I thought we were eradicating cliches like “space” and “low-hanging fruit” and “it is what it is” from business communication, a new scourge has surfaced – the duplicative. That’s when you add redundant words to a simple phrase to make it sound more important. Stop doing it! I don’t have stats to back… Read More

Berkowitz published in U.S. government book about Opportunity Zones

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Hank Berkowitz Discusses Thought Leadership Content on Sustainable Business Podcast

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Effective Strategies for content marketing – Hank Berkowitz

Close more business. . . . faster.
Attract more of the right kinds of clients.
Attract top talent and strategic partners.
Garner more media coverage and speaking invitations.
Crystallize your business vision.

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